How did this all come about, getting so many guys involved?
>Charli XCX: Haha, well, I didn’t write a lot of this track so I really felt like I needed to direct the video to feel connected to the song. It’s very rare for me to take a song I haven’t written. I love writing and it’s a big part of who I am as an artist, but the second I heard the hook of ‘Boys’ I had this idea for the video and I knew I had to do it. And re: getting the boys – most of them are friends or people I know or have worked with. However, I did join a stupid funny celebrity dating app so I could meet a few more boys and talk them into the video. That was pretty funny, but I won’t say who I met on there! All the guys were all really down and totally got the concept. No one was a diva.
http://www.dazeddigital.com/music/article/36884/1/charli-xcx-talks-recruiting-her-boys-video-on-a-dating-app
